A Stanford University study has found that women are up to three times more likely to suffer from the effects of Zoom fatigue – the exhaustion that follows a string of work video conferences.
The study found that one in seven women, or 13.8 per cent, suffered from online fatigue but in men the number was much lower with just one in 20 men, or 5.5 per cent.
One innovative way to deal with this fatigue is make the Zoom meets fun, to keep the energy high and make sure that workers remain engaged.
Now Fortune 500 companies like NASA, Microsoft, Ducati, Wells Fargo, Cisco, Nestle, John Deere, Amazon, and even Google have turned to a woman to help them out.
Magical Katrina, Katrina Kroetch,is an award-winning magician that has been performing all over the world for more than a decade but hers was one of the professions that was affected by Covid overnight.When the pandemic hit in March of 2020, Katrina saw all of her live shows get cancelled.
“I lost six months worth of income in one week,” Kroetch says. “Like a lot of people in the world, I had to act fast and pivot in an uncertain time.”
That same month, she decided to offer her first virtual magic show. She won one of the first ever virtual magic competitions in May of that same year.
With her unique blend of whimsical and comedic magic, she has established herself as a trailblazer when it comes to the virtual event space and she is proud to be able to help women push through Zoom fatigue.
“Women have enough challenges when it comes to the workforce,” Kroetch says. “They often have lower wages, bear the burden of care when it comes to children and then this Stanford study showed that women have longer Zoom meetings and take shorter breaks in between them than men. This leads to a much higher instance of Zoom fatigue.”
Katrina is one of the top female magicians in the world and is most well-known for her performances on the television show Masters of Illusion and her appearance on the hit TV show, Penn and Teller: Fool Us where she successfully fooled half of the duo, until Teller revealed how she did her trick.
She has also shared her virtual magic for the world-famous Magic Castle in Hollywood, California.
“I decided to enroll for classes at the world-famousMagic Castle,” Kroetch said. “I wanted to work on my sleight of hand, presentation, and scripting to go beyond performing as characters for children.”
She now creates many original effects and meaningful magic routines perfect for live audiences, corporate meetings, and more.
The secret to making Zoom fatigue vanish
When Kroetch performs for companies like Wells Fargo, Cisco, Apple and Robinhood she tries to engage, educate, and entertain their employees and teams.
Kroetch creates unique, interactive virtual magic shows, online team building workshops, and one-of-a-kind experiences for businesses. She has performed for thousands of holiday parties, client meetings, conventions, trade shows, and hackathons. From time to time, Katrina also adds a little bit of excitement and surprise in many dull and boring Zoom meetings.
Because of all the success she’s achieved as a virtual magician, she decided to pay it forward by teaching other magicians how to set up virtual performances. She has lectured for the International Brotherhood of Magicians, the Society of American Magicians, and the world’s largest online magic retailer, Penguin Magic. Katrina has also volunteered and been an advocate for Magicians Without Borders and the nonprofit Emergency Circus, donating her time and performances to help and inspire those in need.
With more than 38k followers on Instagram, there is no question she is a crowd favorite because of her interactive virtual magic shows and engaging live performances. It is a no-brainer for companies and organizations to invite Magical Katrina for their next online meeting. Watch her make everyone’s Zoom fatigue vanish in an instant.
Baden Bower News
Baden Bower
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