The independent niche Los Angeles fragrance house, The Dua Brand, started out with a simple goal: to offer perfumes inspired by the most luxurious scents and brands at affordable prices. That was back in 2016. Now, they are taking over the perfume and fragrance industry by storm with their original and unique scents.
The global fragrance market is expected to be worth $1.95 billion in 2022, with a forecast of it reaching $2.52 billion by 2028, according to the Perfumes and Fragrances Market report. This is a considerable increase, especially if one takes into account the economic changes brought on by the health crisis. The demand from developing markets such as APAC, Latin America, and Eastern Europe continues to rise. This suggests that online sales of fragrances and perfumes are expected to increase, boosting the market's growth prospects over this forecast period.
Meanwhile, waiting in the wings is The Dua Brand. They are expected to take advantage of this industry boom with their vast and still growing collection of perfumes, producing 8 to 10 fragrances in a week. These include entries for their Originals, Inspirations, Hybrids, Tribrids, and Quadrids collections, with the latter two focusing on blending three to four existing keynotes from different fragrances to craft an entirely new perfume, adding distinct touches to each scent.
“People can expect fragrances of the highest quality from The Dua Brand,” says Syed Ali, the company’s chief marketing officer. “This is because everything–from the bottles and the packaging to the scent itself and its branding–goes through a rigorous quality control system headed by our founder and CEO, Masham Raza.”
Despite their emerging dominance in the market, The Dua Brand is just getting started. Their team continues to enhance and develop their skills and creativity in the art of perfumery. This is how they are remaining at the top of their game, masterfully composing original blends and expanding their vast collection. There is no question The Dua Brand is ready to set records in sales with their dedication and commitment to producing top-of-the-line fragrances on a consistent basis.
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