Engagebay & It's Competitors
- Lynne Becera | January 2021 | Fact Checked
It seems like a crowded space, but we like 3 of the main marketing automation platforms in market. Their strengths and weaknesses are called out below.
Top 3 options are: Engagebay (free plan includes 1,000 contacts and 1,000 branded emails), MailChimp (Free Trial and free plan includes up to 2,000 contacts, with 10,000 sends per month and a daily limit of 2,000), Marketo (Marketo Engage pricing starts at $895.00 per month).
Let’s take each in turn:
#1 Marketing Automation Platform
Engagebay (free plan includes 1,000 contacts and 1,000 branded emails and $8.99 per user per month, 15,000 contacts and 10,000 branded emails)
Engagebay is an award winning CRM software for marketing, sales, & customer support.
EngageBay’s Marketing automation software platform helps small businesses automate marketing and sales tasks and various workflows to generate leads, close deals, and grow revenue faster.
Use EngageBay’s integrated marketing, sales, service and free CRM platform to streamline all your processes and set up automation rules using our advanced marketing automation platform. Enhance overall efficiency and boost growth!
EngageBay’s drag and drop visual builder brings you the simplest way to design your marketing and sales workflows with their intelligent, easy to use visual builder tool. Simply drag and drop components/blocks into the builder and configure your flow in minutes with zero learning curve.
2. MailChimp
MailChimp (Free plan up to 2,000 contacts 1 audience included and Essential plan starts at $9.99 ip to 50,000 contacts 3 audiences included)
Mailchimp’s all-in-one Marketing Platform helps you market smarter.
Whether you’re starting from scratch with CRM or bringing an existing audience into Mailchimp, connecting your favorite tools and keeping all your contact data in Mailchimp helps you stay organized and improve your marketing. Best of all, their audience dashboard will help you get to know your audience at a glance, visually showing you segments within your audience data that you can send targeted campaigns to with just a few clicks.
Create beautiful, branded emails that make you look like a pro. Engage your audience with email marketing. Whether you’re just starting out or you’re already a pro, Mailchimp’s easy‑to‑use email builder has the tools you need to grow your business.
3. Marketo
Marketo (Marketo offers three standard pricing tiers, at $895, $1,795, and $3,175 per month)
Marketo has grown into a leader in marketing automation, but at their core they are a company for marketers, by marketers. They wake up every morning thinking about how they can make life better for their fellow marketers. This passion has evolved into a vibrant community they call the Marketing Nation®–the marketers who are invested in their solution, and are the customers and partners who inspire them every single day.
Marketo Engage’s end-to-end engagement for modern demand marketing delivers exceptional experiences across every stage of the customer journey to drive efficient growth in concert with Sales.
Our Conclusion
They all have pros and cons. Engagebay is our top choice being an affordable all-in-one CRM and marketing automation platform built for small businesses and startups. MailChimp is a good second choice being an all-in-one Marketing Platform for small business with a smaller feature set, and Marketo is on our last spot due to their higher plan pricing although they have grown into a leader in marketing automation.
All of them monetise users and marketing automation, and in that regard you could start at the beginning of the list and work down to see which one suits you best.