WHY #1: Ollie is the best on the market by far. Their are regarded the best brand in the customized dog food industry for one specific reason: It portions out your dog’s food to fit his dietary needs EXACTLY. 

WHAT WE LOVED

1. Transition Plan – Ollies offer a transition plan  to help ease your dog onto the diet, which prevents gastric upset. This makes alot of sense.
2. Sensitive to sensitive dogs – Ollie’s omission of  corn, soy, and wheat is a huge benefit for allergy-prone doggies, and the mainly meat and organ ingredients lists are amazing quality. 
3. Reviews – Online reviewers are the best we’ve seen. All say taste and benefits are 5 star.
4. Price – for such a specilized diet the price was great. Our dog was approximately $45.99 a week or $6.57 a day  

WHAT WE DIDN’T LOVE

1. Frozen packages not for everyone 

Like the others, its a subscription-based service that provides frozen food

Features: Ollie’s have a VERY in-depth profile questionnaire. Once a plan is configured based on your answers, you can choose the protein source of your choice, as well as the portion size.

This is divided into feeding your dog in 3 distinct types of diet;

• A 100% Ollie diet
• A mostly Ollie diet with a bit of your regular food
• A small amount of an Ollie diet with mostly your food

Experts design the food like the others. Every formula is vet-designed, ensuring that your dog receives a well-rounded diet. It’s human-grade dog food made with no fillers or artificial flavors,

Popular Recipes: 

• Beef
• Chicken
• Lamb
• Turkey

Protein Content for turkey variety: 20% (high!)

The Farmer’s Dog  creates amazing, fresh, ready-to-serve meals for your dog and delivers them to your home. Well, all the competition do. 

WHAT WE LOVED

1. Convenient – delivered servings as the pre-measured, ready-to-serve packets 
2. Ingredients .- we found them the highest quality. All USDA approved suppliers & ingredients.

HOW IT WORKS

After you answer a few questions about your doggie on their site, you’re offered a specialized plan. They also have a trial option, which is nice if you’re not yet sold on their product.

Features: The Farmer’s Dog only uses human-grade ingredients in their recipes, it smells amazing to be honest, you can tell its really human food. We stopped short of trying it ourselves though! 

All their customized formulas are designed by 100% certified veterinary nutritionists 

Meals are made fresh and without preservatives. They are frozen for shipment, allowing for safe travel to your door without spoiling. 

The food is a wet & shredded rather than kibble. 

It is a subscription-based service, like all of our reviewed brands. This is super convenient. It means a steady  steady stream of fresh food. 

Most Popular Recipes: 

• Turkey & parsnip
• Beef & lentil
• Pork & sweet potato

Beef & Lentil Recipe Protein Content : 11% min (lowest)

Customization Requirements:

• Your email
• Your name
• Number of dogs
• Dog(s) names
• Zip code
• Dog’s age 
• Dog’s sex (male, female, neutered, spayed) 
• Dog’s weight 
• Dog’s breed 
• Dog’s body condition (skinny, rounded, chunky)
• Dog’s activity level (not very active, active, very active, pro athlete)
• Dog’s eating habits (very picky, can be picky, good eater, eats anything it sees!)
• Dog’s issues : for example, it lists common health problems like allergies
• Dog’s current food
• Dog’s daily treat intake
• If your dog eats a prescription diet
• Protein selection (they give you choice of opting out of turkey, beef, or pork) 

WHAT WE DIDN’T LIKE

1. If we’re honest, there isn’t alot of customization compared with the competition. Some of our other reviewed brands offer far more. 
2. Also, the price is quite high.
3. Finally, fresh food is great but we prefer frozen or dry so as to not take up room in our fridge. 

About: Offering prepackaged, single-size meals, Nom Nom sources restaurant-quality ingredients to create fresh food for your pup.

The food is never frozen which made storage harder to be honest. But this meant it wasn’t produced on a mass scale, which meant its freshness was there, but you need to make sure you use it (or you’ll literally lose it!)

No surprise here, again Nom Nom have experts watching over their work. Each Nom Nom formula is designed by a veterinary nutritionist. And again, every formula meets AAFCO standards, and Nom Nom produce the food exclusively at their own facilities. 

Price: Obviously this varies by your doggie size, etc. But we found 2 weeks of food was to $89 for Maya or $7 per day.

HOW IT WORKS

Their customized plans are not as long as other customized dog food companies, but they do ask some usual questions likeyour dog’s breed, weight, and body condition to ensure a proper feeding amount.

If you’re seeking a very specific dog food we don’t recommend this Nom Nom, they don’t get super granular on their recipes. 

Popular Recipe Options: 

• Heartland Beef Mash
• Tasty Turkey Fare
• Chicken Chow-Wow
• Porkalicious Potluck

WHAT WE LOVED

1. Protein Content for her formula: 25%
2. Price: Just Right was more affordable than the others
3. Customization Requirements: Your dog’s photo to be featured on his bag
4. Warnings: My dog is a chihuahua and it triggered a warning to double-check based on her breed. 

WHAT WE DIDN’T LOVE

It’s kibble, which many picky pups will still turn their noses up to. The ingredients don’t seem much different than store-based formulas either (Just Right also comes from Purina, which some owners won’t love).

It isn’t prepackaged in single-use sizes, either, so you will have to measure out the proper amount with each feeding.

About: Just Right was pretty darn good.A custom dog food company. they use no by-products, artificial colors, additives, or preservatives in their recipes.

Features: Customizing your dog’s food is relatively simple with Just Right – as with the others you just enter his information, answer a few questions, and you’re presented with a personalized plan just for him.

You can review all ingredients, and review specific reasons of why his blend is what it is. Like the others, every formula is veterinarian and nutritionist-approved.

The food comes delivered in a bag with his picture on it which we thought was a delightful personal touch.

You also geta custom feeding guide for you dog(s). It’s kibble-based, which makes storage virtually risk free.

Popular Recipes: 

• Chicken
• Salmon
• Lamb

Protein Content for her formula: 25% (highest we saw)

Customization Requirements: 

• Your dog’s photo to be featured on his bag, of course
• Dog’s name
• Dog’s sex
• Dog’s age
• Breed
• Dog’s size (toy, small, medium, large, giant)
• Dog’s weight (Fun fact: I entered 55 pounds for Maya, and it triggered a warning to double-check based on her breed. How dare!)
• A blend name you’d like to call it (I chose Maya’s munchies)
• Dog’s body condition (underweight, ideal weight, overweight)
• Dog’s daily activity level (less active, semi-active, active, highly active)
• Dog’s eating habits (begrudgingly, casual/grazing, eagerly and instant)
• Dog’s movements when getting to his feet (slow and cautious, casual/relaxed, quick and exuberant)
• Dog’s coat condition (dull, fairly shiny, glossy)
• How often dog has dry skin (usually, sometimes, almost never)
• Dog’s stool consistency (loose, semi-solid, solid)
• Any ingredients you’d like to exclude
• If you’d like grain or not (I said yes)
• Protein preference (salmon, lamb, chicken)

WHAT WE LOVED

1. Recyclable – Containers are recyclable rather than single-use plastic,  saving the environmental cost.  This container also makes it easier to seal leftovers 
2. Topper Plan – This saves on cost and provides a happy medium cost-wise.
3. Pre-portion packed meal sizes

WHAT WE DIDN’T LOVE

1. Price – Pet Plate is the highest price compared to other soptions.
2. Container size –  size made it harder to pack into a fridge/freezer
3. Price: Dog depended but Reggie’s was $9 per day which wasn’t the cheapest out there.

About: Pet Plate is a custom dog food delivery service that brings your pup fresh, human-grade food free of icky byproducts and artificial ingredients.

Delivered in pre-portioned containers which we loved, it doesn’t keep you guessing about meal size.

Features: Pet Plate is made using only USDA-approved meats, fruits, and vegetables, and its prep facilities also pass the sniff test with the USDA.

Every batch is tested to ensure safety, and flash freezing makes delivering it to your home without spoiling simple. 

The diet is designed by a trained veterinarian who specializes in nutrition, so you don’t have to worry about the soundness of the formula.

Simply enter your pup’s information, and Pet Plate will calculate his dietary needs.

Popular Recipes: 

• Beef
• Turkey
• Chicken
• Lamb

Protein Content (Turkey): 8.1% 

Customization Requirements: 

• Dog’s name
• Dog’s sex
• Dog’s spayed/neutered status
• Dog’s breed
• Dog’s age
• Dog’s weight
• Dog’s ideal weight (this is optional, and it should only be entered if you have a figure from your vet)
• Dog’s activity level (daily walks, very active, Olympian)
• Dog’s body condition (very thin, underweight, ideal, overweight, bootylicious)
• Preferred protein (beef, turkey, chicken, lamb)
• Your email